Comparing Final Poster To The One Before

The poster on the left is the final poster that I ended with, the poster on the right is the poster that I designed before I added some final changes. The changes are removing the full stop from 'dies', enlarging the release date, changing the font of the credits, making the 15 certificate smaller and adding company logos. The reason I removed the full stop was because it's not conventional to have the full stop at the end of a tagline. I researched some horror posters and this was uncommon to see. I gained some audience feedback on whether it would look better without it, and majority of my audience found that it would look better. I showed them before and after images so that they could see the comparison and they found the tagline should be left without a full stop as it looked better and they hadn't really seen it on other movie posters. The reason I enlarged the release date was because I felt it was too small. It didn't sit right on top of her hair and the more I looked at the poster, the more I released that I didn't notice the release date. I want the audience to acknowledge the date that the movie would be released on as it's conventional to have the release date on the movie poster. I changed the fonts of the credits because the text being in bold and that long took attention away from the rest of the poster as it's the first thing that was noticed. Normally credits aren't that long so I wanted to shorten it which is what I did on the final poster. It's less dark and looks more like normal credits from an actual movie poster. Also that font wouldn't be used on a movie poster, but the font used on the final movie poster would be more likely to be found on one. My group and I got the font off of Dafont rather than use a normal font that was in Photoshop. I wanted the poster to look as realistic as possible. I made the 15 certificate smaller to make space to fit the company logos. I incorporated the company logos because its conventional to have them on movie posters. It made the movie posters look more official and real.